Projects

Selected
Projects.

Product design leadership case studies — from discovery to delivery, with measurable outcomes.

Remessa Online — High-Complexity B2B/B2C Platform Redesign

Full strategic redesign of Remessa Online's transactional B2B and B2C platform — one of Brazil's largest international remittance platforms. Reduced lead time, accelerated dev delivery and elevated CSAT.

2022–24

Head of DesignDesignOps

meutudo. — Head of Product Design

+36% operational efficiency via Design System, +29% time-to-market, –25% support contacts.

Design ManagerSaaS B2B

Conta Azul — Senior Design Manager SaaS B2B

DesignOps structuring in B2B accounting SaaS. Processes, systems and design rituals that impacted velocity and quality.

Design LeadInnovation

Instituto Atlântico — Tomorrow Lab (Dell & HP)

Proprietary innovation framework for major tech clients. ~90% CSAT in co-creation, +12 PoCs, ~25% concept-to-product conversion.

2022–26

MentoringLeadership

Awari — Design Leadership & Product Design Mentor

+50 students mentored. +70% effective skills application. +40% took on leadership positions.

+50

Mentored

+40%